Lamley Group project: Logo/ID/Branding design: Matt Moore The Lamley Group are toy car curators and influencers who showcase diecast cars from around the world via their website, Facebook, Instagram and YouTube channel. This project was special for me because Hot Wheels™ were not only my favorite toy when I was a kid they exposed me … Read More
Project: SporeCraft logo/ID Design: Matt Moore SporeCraft is a startup involved in bio-fabrication. The race is on to replace traditional petroleum based plastics, rubber, and foam. One of the materials that holds great promise is the natural polymer known as “mycelium” which is the underlying body (the part you don’t see) of mushrooms. SporeCraft is … Read More
The Sapphire Hotel project: Logo design: Matt Moore The Sapphire Hotel was in desperate need for a logo. They had tried a few over the years but none of them really stuck. They had always cultivated that Oscar Wylde, drunken sailor, old world port vibe but trying to incorporate it into a logo had proven … Read More
La Porteña Chimichurri project: ID/Brand & Packaging & Website client: La Porteña design: Matt Moore Usually when a client comes to me with a laundry list of things they want to convey in their logo I have to be the “no” guy. I give them my “less is more” lecture and remind them people have … Read More
Moto-Stache Moustache Wax project: ID/Brand & Package client: My Mustache design: Matt Moore Moto-Stache High Speed Mustache Wax – The first mustache wax with a speed rating. It works great, and it smells great doing it. Look for it soon in bike shops and men’s grooming stores. I spent over a year developing this wax. It … Read More