Lamley Group project: Logo/ID/Branding design: Matt Moore The Lamley Group are toy car curators and influencers who showcase diecast cars from around the world via their website, Facebook, Instagram and YouTube channel. This project was special for me because Hot Wheels™ were not only my favorite toy when I was a kid they exposed me … Read More
Plates Logo and Environmentally Activated Signage client: Plates project: Logo Design and Concept design: Matt Moore Plates is the brainchild of a chef/DJ that wanted to blend what he loves, which is great music and food. The logo design gives a nod to the classic diner but also feels modern. “Plates” is also a term … Read More
Sapphire Hotel project: Logo client: Sapphire Hotel design: Matt Moore The Sapphire Hotel was in desperate need for a logo. They had tried a few over the years but none of them really stuck. They had always cultivated that Oscar Wylde, drunken sailor, old world port vibe but trying to incorporate it into a logo … Read More
La Porteña Chimichurri project: ID/Brand & Packaging client: La Porteña design: Matt Moore Usually when a client comes to me with a laundry list of things they want to convey in their logo I have to be the “no” guy. I give them my “less is more” lecture and remind them people have the attention … Read More
Moto-Stache Moustache Wax project: ID/Brand & Package client: My Mustache design: Matt Moore Moto-Stache High Speed Mustache Wax – The first mustache wax with a speed rating. It works great, and it smells great doing it. Look for it soon in bike shops and men’s grooming stores. I spent over a year developing this wax. It … Read More